Why PennyLens

Four tools. One answer.

Stop bouncing between heatmaps, recordings, funnels, and form analytics to investigate a single drop-off. PennyLens unifies them — and adds the one thing none of them give you: a recommendation.

What it replaces

One platform. Four invoices fewer.

Heatmaps tool
$99/mo
Session replay tool
$199/mo
Product analytics tool
$249/mo
Form analytics tool
$79/mo
Replaced by
PennyLens · from $0
Compare plans →
Before / After

What changes the day you install.

Metric
Before
After
Delta
Time to identify a UX issue
12 hrs / week
Continuous
−100% manual triage
Tools needed to investigate a drop-off
4 tools
1 tool
Single timeline
Months until first 'aha'
3 months
Day 1
Insights from session 1
Recommendations per week
0–2 manual
8–14 AI
Always-on analysis
Time to first e-commerce funnel
Days of wiring
30 seconds
Auto-detect for Shopify & WC
Principles

What we believe — and what we don’t do.

01

Insights, not dashboards.

Every screen ends in a recommendation, not another graph. We tell you what to do — you decide whether to ship it.

02

Privacy is the default.

Input masking, identity scrubbing, and EU-only routing are on by default. You can host the SDK on your own domain and keep first-party data first-party.

03

One SDK. One bill. One source of truth.

Replace four vendors and the integration plumbing they require. Heatmaps and recordings sit on the same timeline as your funnels and form analytics.

04

Built to be deleted.

Export everything as CSV or via the API at any time. No proprietary lock-in, no painful exit.

The dashboards aren’t the answer.The recommendation is.

Free tier includes 5,000 events/month, 1 project, and 3 AI insights/week. No credit card required.